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![]() ![]() His racing accomplishments are remarkable. DeCoster is generally recognized as the best-known racer in the first 50 years of the sport. Roger DeCoster’s name is synonymous with the sport of motocross. Don Jones will be seen by motocross historians as the Smokey Yunick of motocross: a genius with a wrench. Unfortunately, Don passed away five years ago. If Dye hadn’t imported the bikes, brought the stars of the sport to demonstrate it and promoted the first-ever races, the sport would still be in the stone ages today. ![]() ![]() It took a special kind of man to realize that you couldn’t wait for a sport to grow, you had to water it. It went big overnight, selling not just thousands of tickets, but 10,000 Husqvarnas a year.Įdison Dye is solely responsible for motocross coming to America. The success of Edison Dye’s traveling circus convinced him that America needed a professional motocross series, which led Dye to form the Inter-Am (International-American) motocross series. The next year, 1967, Dye brought over Torsten Hallman, Arne Kring, Joel Robert, Roger DeCoster, Dave Bickers, Lars Larsson and Ake Johnson. In 1966, Dye flew World Champion Torsten Hallman over to race a handful of select American races. Dye’s marketing plan would change the face of motorcycle racing in the United States. Once Dye had convinced the Swedes to sell him bikes, he had to find some way to get American riders to buy them. ![]()
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